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Sendaton
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Posted - 2010.03.24 12:24:00 -
[1]
It's good the marketing dept is comming up with new offers for it's player base, however.
This '5.00 Activation Fee' smacks of typical marketing deception tactics, used to draw you in and make you think you are getting a better deal than whats actually on offer, used by a good number of todays ISPs, subscription services, and in small print on various phone contracts.
9.95 to make a new account? Neat, then 14.95 after that. Then you find out the first month is exactily the same cost factoring in $5.00 of apparent 'costs' to the company, such as electricity, hamster food, beer, and so on.
Please don't start going the way of typical deceptive advertising practices, if it costs 14.95 for the first month, then thats what you should be putting down, otherwise I want a full breakdown of exactily what costs to CCP are covered by this 'activation fee'
tl;dr: EVE's marketing workers need a slap in the face
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Sendaton
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Posted - 2010.03.24 12:35:00 -
[2]
Originally by: TheLordofAllandNothing Drat, that 5 dollars will bankrupt me and i will end up living like a hillbilly in some hillbilly shack somewhere.
It's not cost thats the issue, it's what precedents are being set by this fee for the future, though you are probably well aware of that anyway 
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Sendaton
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Posted - 2010.03.24 12:59:00 -
[3]
Good point, I do recall that trial accounts activated have some days deducted from whatever is added to them as the fee, so this would be the trial+activation without the lost days, covered by the fee
Makes a bit more sense, but at first glance and by the outsider, there is no ready explanation/justification of the fee ;p
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Sendaton
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Posted - 2010.03.24 16:59:00 -
[4]
Originally by: Sarajo What struck me as odd was not the 'deceptive advertising' (really, it says it costs +5 euro RIGHT THERE) but the fact you can't use it to upgrade a trial account.
This offer: 14,95 for new account with 30 days = 49 cents per day of playtime
Regular: 19,95 for upgrading a 21 day trial account to full with 30 days, 51 days in total = 39 cents per day of playtime.
'Deceptive' is probably too strong of a word in that case ;p
Polaris Lumine more accuratley hits the nail on the head:
Originally by: Polaris Lumine Never fails to amaze me how companies think anyone gives a rat's arse how the amount someone needs to pay to sign up is calculated. Just tell me how much you want...single amount...no fluffy bunny words.
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