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RAIN Arthie
The Ascended Fleet Tribal Band
62
|
Posted - 2013.06.17 15:11:00 -
[1] - Quote
Not sure how things are in Iceland but (and I hate to compare it to) WOW has a lot more advertising than EVE. Not sure what the angles are for their marketing but I think more people would try and play if people heard more about the game. I ask people if they have ever heard of EVE Online and they most of the time say no. We have commercials for WOW and other mmo's however I cannot recall seeing one for EVE Online. I think if they advertised on US channels they could get more players. More players+ big alliances= Huge fights. Just a thought. |

Moon Mare Night
Royal Amarr Institute Amarr Empire
12
|
Posted - 2013.06.17 15:17:00 -
[2] - Quote
RAIN Arthie wrote:Not sure how things are in Iceland but (and I hate to compare it to) WOW has a lot more advertising than EVE. Not sure what the angles are for their marketing but I think more people would try and play if people heard more about the game. I ask people if they have ever heard of EVE Online and they most of the time say no. We have commercials for WOW and other mmo's however I cannot recall seeing one for EVE Online. I think if they advertised on US channels they could get more players. More players+ big alliances= Huge fights. Just a thought.
Because CCP servers can handle the current 'large' fights going on down there in fountain right now, amirite? |

RAIN Arthie
The Ascended Fleet Tribal Band
62
|
Posted - 2013.06.17 15:19:00 -
[3] - Quote
Moon Mare Night wrote:RAIN Arthie wrote:Not sure how things are in Iceland but (and I hate to compare it to) WOW has a lot more advertising than EVE. Not sure what the angles are for their marketing but I think more people would try and play if people heard more about the game. I ask people if they have ever heard of EVE Online and they most of the time say no. We have commercials for WOW and other mmo's however I cannot recall seeing one for EVE Online. I think if they advertised on US channels they could get more players. More players+ big alliances= Huge fights. Just a thought. Because CCP servers can handle the current 'large' fights going on down there in fountain right now, amirite?
You have a point but my point is to push the envelope with the masses. There are a lot of potential great pilots out there but they dont know about the game. |

Destination SkillQueue
Are We There Yet
5216
|
Posted - 2013.06.17 15:25:00 -
[4] - Quote
RAIN Arthie wrote:Moon Mare Night wrote:RAIN Arthie wrote:Not sure how things are in Iceland but (and I hate to compare it to) WOW has a lot more advertising than EVE. Not sure what the angles are for their marketing but I think more people would try and play if people heard more about the game. I ask people if they have ever heard of EVE Online and they most of the time say no. We have commercials for WOW and other mmo's however I cannot recall seeing one for EVE Online. I think if they advertised on US channels they could get more players. More players+ big alliances= Huge fights. Just a thought. Because CCP servers can handle the current 'large' fights going on down there in fountain right now, amirite? You have a point but my point is to push the envelope with the masses. There are a lot of potential great pilots out there but they dont know about the game. CCP mainly seeoms to advertice by buying ads, that are shown to people who are already playing the game. I don't think I've ever seen an EVE ad, that wasn't caused by my own browser history. |

DreznicK
OORt Cloud Research The OORT Cloud
6
|
Posted - 2013.06.17 15:26:00 -
[5] - Quote
Money Spent on advertising versus income from new subscriptions. WOW targets a casual audience which is a lot larger and easier to get too. EVE is a niche market, and will remain as such.
Why I always laugh when I see advertisement for Free to play. The money has to come from somewhere to pay for servers and advertising. Nothing is free.
|

Tumahub
Sebiestor Tribe Minmatar Republic
79
|
Posted - 2013.06.17 15:27:00 -
[6] - Quote
Came looking for corporate sponsorship of my avatar.
Disappointing. :( |

Capt Tenguru10
Nintendo Power Against ALL Authorities
952
|
Posted - 2013.06.17 15:46:00 -
[7] - Quote
Posting in eve is dying thread 99999999999999999+1 http://i.imgur.com/EYX5Zi7.gif |

RAIN Arthie
The Ascended Fleet Tribal Band
63
|
Posted - 2013.06.17 15:56:00 -
[8] - Quote
Not dying just lacking initiative. Spending money on advertising at least gets the game well known. There are also casual player in EVE. |

Tippia
Sunshine and Lollipops
14915
|
Posted - 2013.06.17 15:59:00 -
[9] - Quote
RAIN Arthie wrote:More players+ big alliances= Huge fights. Just a thought. More players + big alliances = more people complaining about GÇ£not being able to catch upGÇ¥ and GÇ£buff concord!GÇ¥. Just another thought.
GÇ£If you're not willing to fight for what you have in GëívGëí you don't deserve it, and you will lose it.GÇ¥
Get a good start: newbie skill plan 2.0. |

Ramona McCandless
Standards and Practices Petition Blizzard
365
|
Posted - 2013.06.17 16:01:00 -
[10] - Quote
Its pretty obvious really
Of all the people I have introduced to EvE, only a small percent stayed on
The rest say things like "accountant-warriors" "spreadsheets" "empty" and other nastee things about the game
So, if you did mass advertising and got, say 1 million new trial accounts on the go, and only 10% stayed on to make paying accounts, that would be 900,000 people that were now telling their friends NOT to play
Thats not a very good use of advertising revenue
Also, can you imagine the bloodbath that would occur? 1 million new noobs falling into the water like so much chump-meat for the sharks?
Has it just got hot in here or is it just me?
Tell The Others |
|

Ramona McCandless
Standards and Practices Petition Blizzard
365
|
Posted - 2013.06.17 16:03:00 -
[11] - Quote
RAIN Arthie wrote:Not dying just lacking initiative. Spending money on advertising at least gets the game well known. There are also casual player in EVE.
RAIN Arthie wrote: There are also casual player in EVE.
RAIN Arthie wrote:casual player
http://www.youtube.com/watch?v=G1Jqu70c6XE
Tell The Others |

RAIN Arthie
The Ascended Fleet Tribal Band
63
|
Posted - 2013.06.17 16:16:00 -
[12] - Quote
Ramona McCandless wrote:RAIN Arthie wrote:Not dying just lacking initiative. Spending money on advertising at least gets the game well known. There are also casual player in EVE. RAIN Arthie wrote: There are also casual player in EVE. RAIN Arthie wrote:casual player http://www.youtube.com/watch?v=G1Jqu70c6XE
Theres always bad with good. Not every game is for everybody however if the people never know about the game how can they know if they like it or not? |

space submarine
33
|
Posted - 2013.06.17 16:24:00 -
[13] - Quote
This is why you use targeted advertising, place EVE ads on sites like
this
and here
thusly
|

Ramona McCandless
Standards and Practices Petition Blizzard
366
|
Posted - 2013.06.17 16:30:00 -
[14] - Quote
RAIN Arthie wrote:Ramona McCandless wrote:RAIN Arthie wrote:Not dying just lacking initiative. Spending money on advertising at least gets the game well known. There are also casual player in EVE. RAIN Arthie wrote: There are also casual player in EVE. RAIN Arthie wrote:casual player http://www.youtube.com/watch?v=G1Jqu70c6XE Theres always bad with good. Not every game is for everybody however if the people never know about the game how can they know if they like it or not?
1) Bad press travels further and faster than good press, in orders of magnitude
2) Casual gamers must be eradicated
Tell The Others |

Ruze
Next Stage Initiative Trans-Stellar Industries
351
|
Posted - 2013.06.17 16:33:00 -
[15] - Quote
More new players does not equal more money going into EvE.
More new players does equal more support for secure hisec and optional pvp.
More new players does not equal more content for Flying in Space.
More new players does equal more requests for separate servers.
More new players does not equal better customer service.
More new players does equal more requests for GM intervention against scams and theft.
These are facts, by the way, garnered from years of experience watching EvE grow. So why do we want more new players than we are currently generating simply from word of mouth? If you're driven to threaten others with harm or violence because of what they do in game, you can't separate fantasy from reality. That "griefer/thief" is probably more sane than you are. How screwed up is that? |

Ramona McCandless
Standards and Practices Petition Blizzard
366
|
Posted - 2013.06.17 16:35:00 -
[16] - Quote
Ruze wrote:More new players does not equal more money going into EvE.
More new players does equal more support for secure hisec and optional pvp.
More new players does not equal more content for Flying in Space.
More new players does equal more requests for separate servers.
More new players does not equal better customer service.
More new players does equal more requests for GM intervention against scams and theft.
These are facts, by the way, garnered from years of experience watching EvE grow. So why do we want more new players than we are currently generating simply from word of mouth?
Dont forget moar shiptoasting
Tell The Others |

Kijo Rikki
Powder and Ball Alchemists Union The Predictables
305
|
Posted - 2013.06.17 16:42:00 -
[17] - Quote
Ramona McCandless wrote:Its pretty obvious really
Of all the people I have introduced to EvE, only a small percent stayed on
The rest say things like "accountant-warriors" "spreadsheets" "empty" and other nastee things about the game
So, if you did mass advertising and got, say 1 million new trial accounts on the go, and only 10% stayed on to make paying accounts, that would be 900,000 people that were now telling their friends NOT to play
Thats not a very good use of advertising revenue
Also, can you imagine the bloodbath that would occur? 1 million new noobs falling into the water like so much chump-meat for the sharks?
Has it just got hot in here or is it just me?
Pretty much this, word of mouth is more powerful than any other form of advertising, and the gaming community is fairly good about getting out the message.
Also I'm hurt, Ramona....I consider myself casual. 
|

Bizzaro Stormy MurphDog
B.L.U.E L.A.S.E.R.
137
|
Posted - 2013.06.17 16:44:00 -
[18] - Quote
Ramona McCandless wrote:Its pretty obvious really
Of all the people I have introduced to EvE, only a small percent stayed on
The rest say things like "accountant-warriors" "spreadsheets" "empty" and other nastee things about the game
So, if you did mass advertising and got, say 1 million new trial accounts on the go, and only 10% stayed on to make paying accounts, that would be 900,000 people that were now telling their friends NOT to play
Thats not a very good use of advertising revenue
Also, can you imagine the bloodbath that would occur? 1 million new noobs falling into the water like so much chump-meat for the sharks?
Has it just got hot in here or is it just me?
Not to mention advertising is very expensive, and CCP just doesn't have that type of money. An aggressive ad campaign would likely LOSE the company money overall, rather than result in a net gain.
That's why CCP focuses primarily on the only market where it knows it can get more subscribers - they target current subscribers and push to get more alts. The approximately 175,000 people who play this game aren't wrung out yet :)
|

Ramona McCandless
Standards and Practices Petition Blizzard
367
|
Posted - 2013.06.17 16:45:00 -
[19] - Quote
Kijo Rikki wrote:Ramona McCandless wrote:Its pretty obvious really
Of all the people I have introduced to EvE, only a small percent stayed on
The rest say things like "accountant-warriors" "spreadsheets" "empty" and other nastee things about the game
So, if you did mass advertising and got, say 1 million new trial accounts on the go, and only 10% stayed on to make paying accounts, that would be 900,000 people that were now telling their friends NOT to play
Thats not a very good use of advertising revenue
Also, can you imagine the bloodbath that would occur? 1 million new noobs falling into the water like so much chump-meat for the sharks?
Has it just got hot in here or is it just me? Pretty much this, word of mouth is more powerful than any other form of advertising, and the gaming community is fairly good about getting out the message. Also I'm hurt, Ramona....I consider myself casual. 
Sweetie, look at the time you put into making your portrait realistic and original
Theres not a casual bone in your body
Tell The Others |

Kijo Rikki
Powder and Ball Alchemists Union The Predictables
305
|
Posted - 2013.06.17 16:50:00 -
[20] - Quote
But...but I can afk from the editor! I can't afk in a fleet op....at least I'm not supposed to, but I'll be damned if I havent gotten up to go bio during fleet warps or took my chances in an engagement, f1'd a target and left to go do other things.  |
|

Ramona McCandless
Standards and Practices Petition Blizzard
372
|
Posted - 2013.06.17 16:58:00 -
[21] - Quote
Kijo Rikki wrote:But...but I can afk from the editor! I can't afk in a fleet op....at least I'm not supposed to, but I'll be damned if I havent gotten up to go bio during fleet warps or took my chances in an engagement, f1'd a target and left to go do other things. 
Going afk isnt being casual
Otherwise Id be a casual gamer for leaving my Purifier hanging over miners chuckling to myself for hours
Tell The Others |

Kult Altol
Confederation Navy Research Epsilon Fleet
423
|
Posted - 2013.06.17 18:34:00 -
[22] - Quote
Dirty casual player reporting in.
Also, ads are useless, most people us Adblock, ghostery, and no script. An open mind is like a fortress with its gates unbarred and unguarded. A narrow mind is a focused mind.
|

Josef Djugashvilis
Acme Mining Corporation
1274
|
Posted - 2013.06.17 19:30:00 -
[23] - Quote
I must be doing something wrong.
I have never seen an advert for Eve, not nowhere no how.
Where would I look for an Eve advert?
Link? This is not a signature. |

Jimmy Morane
Aurora Novae Aetatis Expoit This Mf's
16
|
Posted - 2013.06.17 19:39:00 -
[24] - Quote
Ramona McCandless wrote:
Has it just got hot in here or is it just me?
Why yes, yes it has! |

Job Valador
Super Moose Defence Force
69
|
Posted - 2013.06.18 04:19:00 -
[25] - Quote
said before but ill be that guy and say it again. Word of mouth. that's how i got in and that's how i got friends in. spread the word mates. [IMG]http://imageshack.us/a/img836/7059/c00286794da9496e2b391.jpg[/IMG]
Rule 34 ^ |

Lady Areola Fappington
New Order Logistics CODE.
344
|
Posted - 2013.06.18 04:58:00 -
[26] - Quote
IIRC, word of mouth is actually how CCP wants us advertising. Sure, bunches of ads will get mass trial subs, but..EVE is hard. Trial subs that drop are, in the end, a drain on CCP's wallet.
Much better to depend on us EVE players to "filter" the right sort of people into the game, and get 'em to hang around longer than a week. Don't worry miners, I'm here to help!
|

Aidan Brooder
Dynasphere Ltd.
274
|
Posted - 2013.06.18 05:05:00 -
[27] - Quote
I see EVE ads constantly on forums I visit...
Well, friends that I lured into EVE and that stayed never came through EVE ads either. They asked why I play EVE and is it any good. I said it is, but certainly not a game everyone would enjoy.
I told them about the game, showed them some trailers... Told them the game is nothing like the trailers.
People that stayed - well, stayed.
People that left (reasons):
- No offense meant, but women usually left because there was no avatar play. WiS got them in, when it failed, they left. Not bad players otherwise, though. - Too much of a time sink (quote: "Its like a second job!") - Quite a few left because of the indirect spaceship controls
Ratio? About 50:50... (out of about 20 people over the years... Hey, I'm not an EVE affiliate after all. :))
Blog: http://aidanbrooder.wordpress.com My EVE YouTube Vids (most recent): http://www.youtube.com/watch?v=T2alSWxXQbI
http://www.youtube.com/watch?v=1SEzNNYSlDE |

Setaceous
Nexus Prima
118
|
Posted - 2013.06.18 05:08:00 -
[28] - Quote
Ramona McCandless wrote:
2) Casual gamers must be eradicated
Casual gamers are worth more than you 
Seriously though; define casual for me. I'll bet it's not the same definition that I use  |

Mokk Fillett
Freedom From Fear Industries
0
|
Posted - 2013.06.18 05:11:00 -
[29] - Quote
Josef Djugashvilis wrote:I must be doing something wrong.
I have never seen an advert for Eve, not nowhere no how.
Where would I look for an Eve advert?
Link?
I've seen ads on the PC Gamer website/Various MMO sites/Reddit.
I don't think they were based off my searches as they were ads that covered the background of the site (Not the usual blocks of ads usually near the header/sides), but it's very possible I'm wrong on that one
I found EVE through a PC Gamer advert. It linked to the main site with the Butterfly Effect promo, which hooked me enough to download the game.
I'm on the fence whether a TV advertisement would be effectual. CCP promos are really well produced, but EVE is a very niche game. |

Setaceous
Nexus Prima
118
|
Posted - 2013.06.18 05:12:00 -
[30] - Quote
Mokk Fillett wrote:Josef Djugashvilis wrote:I must be doing something wrong.
I have never seen an advert for Eve, not nowhere no how.
Where would I look for an Eve advert?
Link? I've seen ads on the PC Gamer website/Various MMO sites/Reddit. I don't think they were based off my searches as they were ads that covered the background of the site (Not the usual blocks of ads usually near the header/sides), but it's very possible I'm wrong on that one I found EVE through a PC Gamer advert. It linked to the main site with the Butterfly Effect promo, which hooked me enough to download the game. I'm on the fence whether a TV advertisement would be effectual. CCP promos are really well produced, but EVE is a very niche game. It's also in the top five selling MMOs on Steam. |
|

Mokk Fillett
Freedom From Fear Industries
0
|
Posted - 2013.06.18 05:25:00 -
[31] - Quote
Setaceous wrote:Mokk Fillett wrote:Josef Djugashvilis wrote:I must be doing something wrong.
I have never seen an advert for Eve, not nowhere no how.
Where would I look for an Eve advert?
Link? I've seen ads on the PC Gamer website/Various MMO sites/Reddit. I don't think they were based off my searches as they were ads that covered the background of the site (Not the usual blocks of ads usually near the header/sides), but it's very possible I'm wrong on that one I found EVE through a PC Gamer advert. It linked to the main site with the Butterfly Effect promo, which hooked me enough to download the game. I'm on the fence whether a TV advertisement would be effectual. CCP promos are really well produced, but EVE is a very niche game. It's also in the top five selling MMOs on Steam.
I didn't even think about this! Also EVE goes on quite a few 5$ sales
Aidan Brooder wrote: - No offense meant, but women usually left because there was no avatar play. WiS got them in, when it failed, they left. Not bad players otherwise, though.
This issue isn't even remotely gender specific.
A game where you are (for the most part) your current ship is a turn off for some people. |

Aidan Brooder
Dynasphere Ltd.
274
|
Posted - 2013.06.18 06:00:00 -
[32] - Quote
Mokk Fillett wrote:Setaceous wrote:[quote=Mokk Fillett][quote=Josef Djugashvilis]I must be doing something wrong.
[quote=Aidan Brooder] - No offense meant, but women usually left because there was no avatar play. WiS got them in, when it failed, they left. Not bad players otherwise, though.
This issue isn't even remotely gender specific. A game where you are (for the most part) your current ship is a turn off for some people.
When WiS came out, exactly 3 men & 3 women I know joined EVE. All had MMO experience from other games. ALL - and that includes me - were severly disappointed. But the women left and they told me they left for that reason. They wanted avatars able to interact with each other. The men got over it and liked the shiny ships.
While I believe in equality, I also believe that there is a difference between men & women in general. There are always exceptions.
Up till that point that CCP kicked WiS into Never-Everland, the women were just as good as players as were the man.
So, it is a small demographic, I admit that, but it is rather striking and so my experience at least goes against your PC statement there.
A much better demographic would be CCPs own analysis, pointing at a currently very low percentage of female players. Blog: http://aidanbrooder.wordpress.com My EVE YouTube Vids (most recent): http://www.youtube.com/watch?v=T2alSWxXQbI
http://www.youtube.com/watch?v=1SEzNNYSlDE |

Kult Altol
Confederation Navy Research Epsilon Fleet
426
|
Posted - 2013.06.18 06:11:00 -
[33] - Quote
While I believe in equality, I also believe that there is a difference between men & women in general. There are always exceptions.
.[/quote]
A difference between men and women, madness I thought it was just between the legs.
Also yeah in my experience most people quit cause of a lack of direct control of the Internet spaceship. An open mind is like a fortress with its gates unbarred and unguarded. A narrow mind is a focused mind.
|

Jake Warbird
Republic Military School Minmatar Republic
2924
|
Posted - 2013.06.18 06:45:00 -
[34] - Quote
So I can declare being casual player and have frothing, rabid, hardcore players screaming at me for not playing the game right??
I freaking love the griefing options in this game! |

Nariya Kentaya
Exclusion Cartel The Kadeshi
621
|
Posted - 2013.06.18 06:53:00 -
[35] - Quote
Setaceous wrote:Ramona McCandless wrote:
2) Casual gamers must be eradicated
Casual gamers are worth more than you  Seriously though; define casual for me. I'll bet it's not the same definition that I use  My definition of casual are those godawful people who log in once a week MAXIMUM and then complain about how it isnt fair that people who play everyday have mroe isk or better ships than them, and that they should be able to have POS's in lowsec/null or SOV, or lead an alliance, without having to put in more effort than that 1 day a week.
those are the kind of insufferable leeches i consider casuals. |

Nariya Kentaya
Exclusion Cartel The Kadeshi
621
|
Posted - 2013.06.18 06:55:00 -
[36] - Quote
Mokk Fillett wrote:Josef Djugashvilis wrote:I must be doing something wrong.
I have never seen an advert for Eve, not nowhere no how.
Where would I look for an Eve advert?
Link? I've seen ads on the PC Gamer website/Various MMO sites/Reddit. I don't think they were based off my searches as they were ads that covered the background of the site (Not the usual blocks of ads usually near the header/sides), but it's very possible I'm wrong on that one I found EVE through a PC Gamer advert. It linked to the main site with the Butterfly Effect promo, which hooked me enough to download the game. I'm on the fence whether a TV advertisement would be effectual. CCP promos are really well produced, but EVE is a very niche game. CCP releasing the origins trailer at the Superbowl would at least peak some interest, or airing it n SyFy on monday nights. Or BBC America for those Doctor Who fans.
but again it omes to cost efficiency and i dont see eve getting significant enough returns to justify expenditures on mainstream television advertisements, especially for the timeslots required to garner interest (the cost of a 2-3 minute ad during primetime would cost them half their company, since most ads tend to not be longer than 40 seconds.) |

Nariya Kentaya
Exclusion Cartel The Kadeshi
621
|
Posted - 2013.06.18 07:05:00 -
[37] - Quote
Aidan Brooder wrote:[quote=Mokk Fillett][quote=Setaceous]
When WiS came out, exactly 3 men & 3 women I know joined EVE. All had MMO experience from other games. ALL - and that includes me - were severly disappointed. But the women left and they told me they left for that reason. They wanted avatars able to interact with each other. The men got over it and liked the shiny ships.
While I believe in equality, I also believe that there is a difference between men & women in general. There are always exceptions.
Up till that point that CCP kicked WiS into Never-Everland, the women were just as good as players as were the man.
So, it is a small demographic, I admit that, but it is rather striking and so my experience at least goes against your PC statement there.
A much better demographic would be CCPs own analysis, pointing at a currently very low percentage of female players. The problem with getting female players is their low numbers in the gaming industry period, because the common conception is that Games are for men or "nerdy boys", most girls/women will grow up associating it with a "guy thing" and never allow themselves to develop an interest because they want to "fit in" with their friends who chose to align themselves with their Societies gender and expectations assigned to them.
I know several girls i grew up with who like eve, similar to how i know several who have gone to college for mechanical engineering, or play rugby with the fellas on weekends, and i notice a distinct difference between their behaviour, and the behaviour of other girls from the more "mainstream" parts of the city (the area i live in is full of hipsters, loners, goths, and generally any small-demographic group you can think of, from 2010-12 the town motto was "Keep it Weird").
Fact is, most girls in any culture being raised are raised to look at different values and interests as thinsg they "should" be into, and become scared to explore things outside that, same with men and being afraid to wear too much pink or play dressup, or sit and watch romantic movies and cry, it all omes back to Western Gender Expectations and cultural influences.
so yes and no, female gamers are as much an issue with the industry as with culture in general, so the small demographic that DO play games, are even more reduced to those that not only play the games, but arent afraid to participate in an environment dominated by men, with a culture that may as well have been derived from the local pub. Now I;m not saying every EVE player needs to change, I'm just saying we cant expect to change the game to suit "women" when the women you think you are targeting are usually the women who in general wont play *REAL* games (read as "competitive entertainment").
|

Merovee
Gorthaur Legion Of Mordor
118
|
Posted - 2013.06.18 09:04:00 -
[38] - Quote
I would like to see EVE on a NASCAR race car. What EVE needs is more rednecks.  |

Shock
Interim Industries
4
|
Posted - 2013.06.18 09:35:00 -
[39] - Quote
EVE is a niche game.
Niche games generally don't benefit as much from advertisement, since the people interested in playing it usually already know it exists and will spread the word for you to the few people in that niche who aren't already playing it.
Besides, EVE is now a decade old. Everyone even remotely interested in MMOs will probably have heard of it by now.
Sinking a lot of money into advertisement, will hurt the budget for content generation which can make the game bleed long-term subs faster then the temporary influx of short-term casual gamers.
The fact that WoW is doing a lot more advertising it (seriously, when has any game ever benefited from 'doing what WoW does'), is because the game is starting to age and consistently bleeding subscriptions. Temporary influx of casual gamers is Blizzard trying to stall the inevitable of WoW eventually going F2P. |

Lady Areola Fappington
New Order Logistics CODE.
344
|
Posted - 2013.06.18 09:41:00 -
[40] - Quote
Nariya Kentaya wrote: The problem with getting female players is their low numbers in the gaming industry period, because the common conception is that Games are for men or "nerdy boys", most girls/women will grow up associating it with a "guy thing" and never allow themselves to develop an interest because they want to "fit in" with their friends who chose to align themselves with their Societies gender and expectations assigned to them.
I know several girls i grew up with who like eve, similar to how i know several who have gone to college for mechanical engineering, or play rugby with the fellas on weekends, and i notice a distinct difference between their behaviour, and the behaviour of other girls from the more "mainstream" parts of the city (the area i live in is full of hipsters, loners, goths, and generally any small-demographic group you can think of, from 2010-12 the town motto was "Keep it Weird").
Fact is, most girls in any culture being raised are raised to look at different values and interests as thinsg they "should" be into, and become scared to explore things outside that, same with men and being afraid to wear too much pink or play dressup, or sit and watch romantic movies and cry, it all omes back to Western Gender Expectations and cultural influences.
so yes and no, female gamers are as much an issue with the industry as with culture in general, so the small demographic that DO play games, are even more reduced to those that not only play the games, but arent afraid to participate in an environment dominated by men, with a culture that may as well have been derived from the local pub. Now I;m not saying every EVE player needs to change, I'm just saying we cant expect to change the game to suit "women" when the women you think you are targeting are usually the women who in general wont play *REAL* games (read as "competitive entertainment").
Exactly correct. It's not "women" CCP can target, it's "future EVE players". Gender doesn't matter.
Trying to make EVE appeal to women with crud like WiS is like adding a small racing game to Barbie Makeup and Shopping Online to attract men. Don't worry miners, I'm here to help!
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