Destoya
Habitual Euthanasia
Pandemic Legion
419
   |
Posted - 2015.06.08 23:37:43 -
[2] - Quote
CCP Terminus wrote:
It's an ongoing process that's still happening. CCP Thomas sits right behind me, we talk fairly often, and try to keep each other up to date. If we feel the data supports a shift in our pricing scheme, we will modify our pricing scheme and let players know.
Because I was interested, here are the Jita market volumes of the skins released since the new system starting with the letter A (as well as erebus):
Quote:Aeon Khanid - 49
Aeon Sarum - 35
Algos Intaki Syndicate - 6
Algos Interbus - 2
Apoc Ardipashur - 3
Apoc Kador - 2
Apoc Khanid - 20
Apoc Tash-Murkon - 6
Arbitrator Ardipashur - 2
Arbitrator Kador - 3
Archon Kador - 96
Archon Tash-Murkon - 63
Armageddon Kador - 14
Armageddon Tash-Murkon - 32
Atron Intaki Syndicate - 50
Atron Interbus - 21
Augoror Ardipashur - 0
Augoror Khanid - 8
Avatar Kador - 23
Avatar Khanid - 29
Erebus Duvolle - 14
Erebus Interbus - 23
Here's the ones that existed before the patch and got converted:
Quote:Abaddon Kador - 1109
Abaddon Tash-Murkon - 909
Now I know this isnt wholly representative of the actual use statistics since no doubt a good portion of people converted plexes or bought aurum directly but I do believe it is indicative of the general trend of skin usage. The market prices on all of these follow the aurum to plex conversion pretty closely, so the market should be a viable option for players who dont wish to spend real money on microtransactions (if they can be called micro) or don't have a round amount of aurum in their accounts and want to buy the items as efficiently as possible. I didn't look at Amarr/Dodixie/Rens but since you can apply skins remotely Jita should have the majority of market volume.
Theres a few things that stand out to me:
- People are far more likely to buy skins for expensive ships than cheap ones. Look at the numbers for the capital or supercapital ships and compare them to the cruisers or even the battleships. The archon is far and away the most popular skin, followed by Aeon and Avatar.
- "Budget" skins tend to be popular in their size classes. The Intaki atron is a decent example of this. Although it is a inexpensive tech 1 frigate, people buy a relatively large amount of those skins since they only cost 740 Aurum. I would like to note that this is the cheapest skin in the store and still costs nearly 200 million isk, which is completely ludicrous for a ship that costs well under a million for a fully fit example.
- SKIN cost is a very important factor in which skins players buy. The abaddon skins which got converted to the new system are currently priced between around 1/10 to 1/20 of the price of the other Amarr battleships, and the increase in volume sold on the Jita market is almost directly correlated to the price.
- Visual differentiation is important. Players enjoy radically different paint schemes from the stock tech 1 look. Skins like Ardipashur which are only subtly different from tech one sell abysmally next to Khanid and Tash-Murkon, even when the price is lower. I put the Erebus sales in for this reason; I was really disappointing with those skins looking hardly different than the base ship and I haven't bought one for this reason. There Erebus skins selling ~40% less units than the Avatar does not surprise me when you can hardly tell there's a skin applied to the Erebus.
All in all, it's pretty embarrassing in my opinion to have market volume in the single digits (or even zero volume in the case of the Augoror Ardipashur) 6 weeks after the feature released. Hell, the old 6 billion isk monocle sold more on the market in this period (30 ish units) than nearly all of these skins. I still have hopes for the feature but damn you guys make it hard when you're sticking to the same rhetoric in the face of all the feedback and data. |