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Quhegan New Moon Industries	Posted - 2008.07.16 18:56:00 - [1] New Moon Industries IPO Plan ò Chapter 1 - Summary of New Moon Industries ò Chapter 2 - Background on origins/idea/current business ò Chapter 3 - Corporate Governance ò Chapter 4 - The Business Plan ò Chapter 5 - Statement of Assets ò Chapter 6 - Full Disclosure of Risks ò Chapter 7 - Full Disclosure of Main and Alts ò Chapter 8 - Exit Strategy ò Chapter 9 - IPO Phases, Dividends, Market Cap Chapter 1 - Summary of New Moon Industries New Moon Industries produces intermediate and complex materials from moon minerals. We try to spread our production to as many different types of reactions as possible to minimize We also mine some moons to optimize CPU usage and profit from our moons. Chapter 2 - Background on origins/idea/current business New Moon Industries started after I got tired of doing trades and wanted to explore a new way to make a profit in Eve. I felt that I had tried most of what eve has to offer in terms of pvp and realized that what kept me logging in was the economic part of the game. I had been making quite a bit of money through trading but wanted to try something new and started with reactions. I asked a few real life friends if they wanted to help me and invest some ISK and finally me and my rl friend Lady Riona started New Moon Industries with 6.5b ISK and my freighter. We setup our first POS a few days into making the corp, our second one followed the day after and a third a few days after that. A day or so after our third POS went up they were attacked and reinforced by a group of pirates trying to ransom our POSs. Thanks to our friends we quickly hotdroped and killed all 5 capitals those pesky pirates used. Less then 2 weeks ago I invested another 3.1b ISK and bought another tower and extra materials to make maintaining the POSs easier. At my latest count, on the 13 July, NMI had made 2.2b profit which gives us a profit margin of about 12% per month not counting starting delays, downtime in production and the fact that our latest POS has only been active for less then 2 weeks. Chapter 3 - Corporate Governance NMI is run by myself with some help from Lady Riona. I pretty much make all the decisions myself but I am open for suggestions if a shareholder has one. The only people with access to the corp will be Lady Riona and myself and our alts. No one else has passwords to our accounts other then us.
Quhegan New Moon Industries	Posted - 2008.07.16 18:57:00 - [2] Chapter 5 - Full Disclosure of Risks First of all there is always the risk with any IPO that it is a scam. You just have to take the information we give you and ask us for more and decide if you are willing to trust us with your ISK. I know only a handful of people I would trust with a large amount of ISK and most of them I have met in real life. Second of all there is the risk of pirates attacking our POS. To minimize the risk I have some defense on the towers and full stront hangers. All the silos can be emptied even when in reinforced mode so a lot of assets can be saved. We also have a large amount of friends who will and can help us if needed and are very willing to get some kills. As stated the last people to attack us lost all their capitals in doing so (4 dreads and a carrier). Another risk is if my freighter gets killed. To decrease the odds of this the system I use is very quite and is situated in a lowsec dead-end pocket. We always scout for my freighter and use a frig with a web to decrease the risk as much as possible. If there are unknowns in the system We wait until later to jump in or we ask our mains corp to go the 8 or so jumps from our home system and guard the jump in. The freighter might also be suicide ganked in empire. I try not to carry cargo with too much value in 1 go. If the value of the cargo is above 3b I will try to make an extra trip instead. In case someone war declares NMI I have friends that will happily help me by war declaring them and helping me. A noob corp alt can be used to freighter items through empire and for the final jump to lowsec our friends will happily escort our freighter 1 jump. Price fluctuations are also a large risk to NMI. This risk will be minimized by spreading the investments between different products. There has also been a lot of talk about CCP changing what moon minerals are used for different reactions to even out the rarity 64 minerals (dysp, prom, etc.). This requires us to keep a close eye on devblogs and patch notes so we can quickly react to any changes from CCP. Keeping high end mineral stores at a minimum also helps combat this risk. Real life issues also risk this business. This is the main reason I brought in a friend to help me out from the start. So that if one of us is away in real life the other can keep the business going. Lady Riona and I are not related irl either so family issues will not effect us both. Chapter 6 - Full Disclosure of Main and Alts Main: Quaren. Alts: Quhegan (allround speced char, will be freighter pilot and main char for NMI) Elinaria (CEO alt, keeps an eye on the POS system) Quinoya (Caldari alt to be sold as soon as I am bothered to reactivate the account) Zhara Quar (unused alt atm) Anna Quar (unused alt atm) Zhara quin (trade alt on inactive account) Anna quin (unused alt on inactive account) Main: SI Sven Alts: Darth Jaais (pvp alt) Lady Riona (Industrial alt) Darth Morgul (unused alt) Darth Sven (unused alt) SI Gerad (unused alt)
Quhegan New Moon Industries	Posted - 2008.07.16 18:58:00 - [3] Chapter 7 - Exit Strategy I know I wonÆt be able or want to run this IPO forever. The plan so far is to start running it for 3 months and after that time evaluate if I will continue or liquidate the business. In case the business doesnÆt go as planed the assets should still have considerable value and should be able to repay most of the investors money. As stated earlier the buy back option is always open. Just give me time to liquidate enough assets. Chapter 8 - IPO Phases, Dividends Total Number of Shares 40,000 Shares Allocated for IPO 40,000 Price Per Share 1,000,000 Dividend Schedule Monthly Projected Return per Dividend Payment(%) At least 10% Projected Return per Share 100,000 First dividend payed on the last of August IPO offering will consist of 2 phases Phase 1 - Shares are given to Quaren and Lady Riona based on percentage of investments and market value of the corporations assets on the IPO date. Phase 2 û the remaining shares are sold to the public
Quhegan New Moon Industries	Posted - 2008.07.16 18:59:00 - [4] Edited by: Quhegan on 16/07/2008 19:08:13 Shares: Quaren(myself): 9,375 Si Sven(Lady Riona) 3,125 reserved
Quhegan New Moon Industries	Posted - 2008.07.16 19:00:00 - [5] I might aswell say from the start I will allow an API audit if there is someone the forum community can recomend since I am kind of new to this part of the forums
Quhegan New Moon Industries	Posted - 2008.07.16 20:53:00 - [6] Originally by: Ambo Since I know how these things go, I'll initally reserve 1,000 shares for 1 bil isk. Now that's out of the way, onto the questions: 1) If you were to get 40 bil isk tomorrow then do you really think you could pay out 4 bil isk in one month's time? That would be a lot more towers than you're managing now and you would have to get them up pretty sharpish to stand any chance of hitting that 10%. 2) Do you believe the market in you area can take the extra materials you'll be pumping out without collapsing? How do you plan to manage this risk? 3) You've not been at this long. You got bored of trading and PvP, what happens if you get bored of this by next month? 4) 40 bil unsecured is a lot for an unknown to be asking for. Overall I would recommend that you reduce the amount you're asking for or if you're set on going for 40 bil then at least split it into stages. Maybe 10 bil this month, 10 bil next month and 20 bil the month after or somthing. This would reduce the importance of all the above points. Well I am accually asking for 27.5b since me and my friend have already invested the rest. And to be honest I just put a max of what I thought I could handle, never thought I would sell all 40b worth
Quhegan New Moon Industries	Posted - 2008.07.17 16:24:00 - [7] Originally by: Ambo 1) If you were to get 40 bil isk tomorrow then do you really think you could pay out 4 bil isk in one month's time? That would be a lot more towers than you're managing now and you would have to get them up pretty sharpish to stand any chance of hitting that 10%. 2) Do you believe the market in you area can take the extra materials you'll be pumping out without collapsing? How do you plan to manage this risk? 3) You've not been at this long. You got bored of trading and PvP, what happens if you get bored of this by next month? 4) 40 bil unsecured is a lot for an unknown to be asking for. 1. Well there are 13 days until August starts but it still probably wont be done with setting up all the POSs before that time but I still don't think hitting a 10% by the end of august is going to be a problem. 2. Well I will be producing differant materials and I use Jita as my market and considering the amount sold there daily I am a very small part of that. 3. Well tbh I never got bored of pvp. I got bored of that fact that I log on to Eve and have to spend time traveling somewhere and after a few days in 1 place you have to move since noone wants to fight you. You could say I got bored of the lack of pvp that pvp usually is in Eve. And it did take me almost a year before I got tired of trading.(damn I hate updating market orders) 4. Yea I know but as stated earlier I have invested a lot of isk myself. Considering I have invested that much already I needed to ask for a bit for it to really be worth my while.
Quhegan New Moon Industries	Posted - 2008.07.17 17:07:00 - [8] Originally by: Mr Horizontal Questions: 1) Why are you using Shadow Towers and not Caldari/DG? 2) Are the POS's armed? 3) You haven't specified how many of the resulting composites you'll be making. 4) How many POS's do you intend to run with the 40b, and how many per composite type? 5) On logistics, is an Obelisk the only ship you use? 1. I know there are instances where the DG/caldari towers are better and you can run 1 complex and 1 simple reaction at the same time and I was strongly considering this when I started. The reason I used the Shadow towers was that I decided that the 100% extra silo space, where I only have to empty my silos every 4 days instead of less then every other day, was worth more to me then the extra isk I could make off of the 3 or so reactions where the DG alternativ is worth it. 2. They all have 3 hardeners and a few guns and disruptors on the ones with spare cpu. Thinking of anchoring a few more guns on each. 3 and 4. I wont me doing more then 2 of any type of reaction. If I have 10 towers (6 doing 2 of each of the high end complex reactions and 4 doing 2 of each of the 4 simple reactions) this would amount to investing about 20b in the materials alone minimum, then I would need fuel and POSes and POS structures for those 10 POSes aswell. For the POSes and fuel I would need another 8b. This would leave about 12b for the lower end POSes. Putting up 1 of each of the lower end complex reactions (which still make a fair profit) would probably result in about 6b for the towers and maby 2b for fuel leaving 4b to either put up a few extra POSes or buy more materials to last me an extra day. 5. Atm I use mostly the obelisk and sometimes a occator. If we need another freighter Lady Riona is about 4 hours of training away from flying one (Adv. spaceship command lvl 1 and freighter 1). I usually sit with my alt webbing the freighter but atm that account is inactive so now I just sit ready with my none corp main incase.
Quhegan New Moon Industries	Posted - 2008.07.17 20:08:00 - [9] Originally by: Babs Broadchest If local pirates pose that significant a threat, and you have friends that can field a capital fleet, I'd recommend you teach em a lesson and reduce the threat at the same time. Do a grand tour of the system and take out their towers if they have any. It'll pay off in the long term and save you time worrying about whether or not its safe to jump your freighter in. That should teach 'em Like I said in my post we have already put 1 pirate group out of business and might enjoy doing it to others :D
Quhegan New Moon Industries	Posted - 2008.07.17 20:30:00 - [10] Originally by: Roguehalo It's absolutely astonishing that people are taking this seriously and are actually making reservations. This guy has made 6b on his own account and he now wants to play with 40b of YOUR isk But hell why should I care.? Well accually I have made quite a bit more with trades but paying for 3 accounts and losing ships worth 300-1000 quite often takes its toll on your wallet. and if you read the post you would see that I am asking for up to 27.5b since I am supplying the rest on my own. If they choose to invest less I will go with that.
Quhegan New Moon Industries	Posted - 2008.07.17 20:33:00 - [11] Originally by: Ambo Originally by: Kazzac Elentria I have been approached by Quhegan for an audit regarding his IPO. He has disclosed the API keys for all accounts involved and I will be starting this tonight or tomorrow morning, and hopefully finishing the results shortly there after. For an audit to be worthwhile, the person doing it has to be a known and trusted person. Other than a few posts I've seen in MD I have no idea who you are, what you've done or why I should trust your opinion. Am I wrong? Well I asked in my post who the forum regulars would recommend and got no reply and noone said anything when he offered to do it.
Quhegan New Moon Industries	Posted - 2008.07.19 15:28:00 - [12] Still waiting for audit to finish.
Quhegan New Moon Industries	Posted - 2008.07.21 16:31:00 - [13] Since the audit is concluded we can get started. Please send isk to Elinaria and you will get shares sent back to you. As for the defences: I am going to upgrade them, up until now I really didn't care if they got attacked since that would only mean more stuff to kill :D IPO will be open for a few more days while I setup the POSes payed by the firstcomers.
Quhegan New Moon Industries	Posted - 2008.07.21 19:21:00 - [14] shares sent and post updated
Quhegan New Moon Industries	Posted - 2008.07.22 04:35:00 - [15] mails sent to reservers
Quhegan New Moon Industries	Posted - 2008.07.22 14:51:00 - [16] Originally by: Salisuka While I don't completely agree with YGR above, I have to say that I am surprised with the MD folks. I would have imagined all of you to be a lot more skeptical of an IPO especially when the person running it is requesting you to invest double his personal wealth in it. I am not saying this is a scam but it all looks very very convenient right now. People seem to miss the point of the 40b it was a roof of how much I thought I could handle and not what I was asking for. I have recieved about 2b sofar and I am still going through with it.
Quhegan New Moon Industries	Posted - 2008.07.22 15:05:00 - [17] Originally by: YouGotRipped Edited by: YouGotRipped on 22/07/2008 13:20:16 Originally by: Quhegan Chapter 1 - Summary of New Moon Industries We try to spread our production to as many different types of reactions as possible to minimize We also mine some moons to optimize CPU usage and profit from our moons. Chapter 2 - Background on origins/idea/current business I had been making quite a bit of money through trading but wanted to try something new and started with reactions. I asked a few real life friends if they wanted to help me and invest some ISK and finally me and my rl friend Lady Riona started New Moon Industries with 6.5b ISK and my freighter. Originally by: Kazzac Elentria Audit Results One concern is the lack of trade skills, limiting order amounts. However the bare minimum is there to support the number reactions planned in the IPO. I've run a search for "new moon" corps. 2 Results: "New moon industries" and "New moon trading". New moon trading: CEO and founder - Grelen Storm Bio "Name: Storm, Grelen Rank: Corporate Fleet Captain Command: NMTC Legendary, Hyperion Class Battleship NMTC Majesty, Thorax Class Cruiser NMTC Bounty II, Hulk Class Exhumer NMTC Lady Leigh, Iteron Mark IV Industrial <---------- NMTC Victory, Catalyst Class Destroyer Past Commands: NMTC Spartan, Thorax Class Cruiser Destroyed: 2008.02.18 09:08:00 NMTC Gladiator, Vexor Class Cruiser Destroyed: 2008.01.27 23:13:00" After looking at the ships names flown by the CEO, I have serious doubts that Lady Riona is anything more than just another account, I have to agree though, the name is cool. First of all I would like to say that the POS mining operation is there but that doesn't mean much. Based on the accounts related to us so far ("friends" defending POS against 4 capitals and crap)and my own research I'm pretty sure what we have here is a PVP corporation (49 members) business run by a select industrial core (1 guy and his accounts) that created New Moon Industries. (that also explains why they've gathered 13B isk while trading with limited orders number and supporting god knows how many accounts). This means they are pretty independent and could not care less what investors think of them after they get their money. To name a precedent, Wylker developed capital shipbuilding capabilities for Red Alliance based on a similar event. Well I have nothing at all to do with the corp New Moon Trading. I could invite you to vent with me and lady riona but I guess that wont change anything anyway so why bother.
Quhegan New Moon Industries	Posted - 2008.07.22 17:51:00 - [18] Originally by: YouGotRipped Originally by: Quhegan Well I have nothing at all to do with the corp New Moon Trading. I could invite you to vent with me and lady riona but I guess that wont change anything anyway so why bother. In that case you should probably consider starting small and expanding once you gain some trust around here. Sorry but got home from a hard day at work and got a bit ****ed since you keep implying I am a scammer. As stated above I have nothing to do with New Moon Trading. Its a 1 man dead corp and as you can see if you just check my chars they have never been in that corp. As for Lady Riona being my alt I don't really think I can prove she isn't. She could be anyones alt tbh. Only thing I can do is invite someone to talk to us both in a convo or vent. As for me not having the skills for trading that is because I didn't use Quhegan to trade, I used him to freighter goods between trade hubs and then a noob trade alt who took care of the orders. I never had more then 60 or so trade orders though since I only traded high cost, minimum 10% return items (minimum of 10m per item or very large quantities like POS fuel).
Quhegan New Moon Industries	Posted - 2008.07.22 17:54:00 - [19] End date for investing will be sunday the 27th. 2 new POSes have been anchored (1 already running a reaction)
Quhegan New Moon Industries	Posted - 2008.07.23 15:07:00 - [20] Originally by: YouGotRipped Edited by: YouGotRipped on 23/07/2008 08:50:33 Originally by: Jacks SmirkingRevenge I decided to invest after seing the proof of sufficient defence of the operation there. http://www.battleclinic.com/eve_online/pk/view.php?type=player&name=Quaren&id=3404990&page=2&filter=kills#mail That might be enough reason to invest but won't guarantee that you'll see your money back. It doesn't seem to bother you however, maybe because you're just a disposable alt (NPC corp, no standings after 1.2 years), and an alt of a PVP char by the name. You do have a good knowledge of the surrounding area though. Originally by: Quhegan You just have to take the information we give you and ask us for more and decide if you are willing to trust us with your ISK. I know I've seen a similar phrasing somehere in an IPO / bond request. Can't quite place it though Well this just makes me believe your an alt of someone I have killed and ****ed off. I mean how many accounts do you think I have if everyone is my alt?
Quhegan New Moon Industries	Posted - 2008.07.25 16:57:00 - [21] Originally by: Vhaluus I do in fact realize that any IPO is a risk. All I was trying to point out is that 'may invest more after first dividend paid' doesn't actually give you ANY more security than you have now unless you're only reinvesting your dividend money and that if this IS a scam you're encouraging him to suck more isk out of people by sticking with it. You could also see it as a smart move by them. If I was a scamer I might think "I can get more by running this a while" and they can pull out after the first dividend or 2 As for the IPO I have pretty much invested most of the isk I have recieved so far into a few different reactions. The steady flow I have gotten is very nice since I have been able to keep up without getting too stressed. Unless I get a large amount(like wonderboy living up to his reservation) I am considering moving the first dividend up a bit or just make a larger dividend on the 31st of august.
Quhegan New Moon Industries	Posted - 2008.07.26 16:20:00 - [22] Its the last day to buy shares today
Quhegan New Moon Industries	Posted - 2008.07.27 21:05:00 - [23] 3 hours left to buy shares
Quhegan New Moon Industries	Posted - 2008.08.07 14:28:00 - [24] Edited by: Quhegan on 07/08/2008 14:28:12 Originally by: Ricdics Unless something changes in the next few days I suggest Kazzac reveal all of the person's internal information (API data, main's names, etc). I hope you had this in your clause as auditor Kazzac, that in the event of default/scam you would release this information to the public. Well all my chars are already stated in the OP. Don't think kazzac has that much to tell you that I didn't already tell you myself. This is accually the first time I have scamed in eve (or ever really). I kind of feel ashamed about it but its only a game so who cares.
Quhegan New Moon Industries	Posted - 2008.08.07 16:38:00 - [25] TBH it was never about the money. I have always made enough money in eve to do what I wanted. I just wanted to test something I hadn't in eve before which was doing an IPO and then I just thought "I have never scamed anyone either" so I saw the chance to do 2 new things at the same time. I haven't counted everything yet to see the exact take but it is about 12b + whatever I made off running the POSes for the 2 weeks since I counted last.
Quhegan New Moon Industries	Posted - 2008.08.07 19:01:00 - [26] Originally by: VIncent Vance Edited by: VIncent Vance on 07/08/2008 18:27:11 Originally by: YouGotRipped Edited by: YouGotRipped on 07/08/2008 17:21:39 You can still make things right again Quhegan. Can but won't. I only regret we didn't nab more of his towers. :D it was totaly worth it since it lead to the first nice fight I have had in ages
Quhegan New Moon Industries	Posted - 2008.08.07 19:24:00 - [27] Originally by: YouGotRipped Edited by: YouGotRipped on 07/08/2008 16:55:51 Originally by: Quhegan TBH it was never about the money. I don't believe you wanted to scam from the start it's just that running reactions is getting boring after a while, and since laziness is something that affects us all at some point, you just decided to post it as a scam. If you really want to you could give a small amount of isk back to your investors by paying dividends and everyone will be happy. Acually the idea came like this: I wanted a new way to make money that I hadn't tried. Thought I would give POSes a go so I sat down and did the math. I never found a good system though so it never got started(this was like 5 months back). I have also thought of doing an IPO sometime and running it and then leaving with the isk but never had a good idea to start an IPO with and I thought that there were no more IPOs until I found this forum. Then after school got out and I had a week or 2 before I started my summer job I alot of time and I found a quiet lowsec with alot of empty moons so I started my POS buisness. I decided that I could probably run an IPO with this so after running it for a while I started the IPO with the intention of it being a scam. The more I thought about it though when the IPO was launched the more I wanted to run the thing honestly for as long as possible so when I finaly got started I was planning on running it for a while. Then my gf got her vacation and started bugging me that I was logging on all the time to do stuff in eve(normally I am in school 3-4 hours a day and she works 9 hours a day so I have plenty of time for eve). Also now that I was working 9 hours a day it became less and less fun to waste that time on EVE so finaly I decided to take the POSes down anyway. As for SPA, they really didn't have anything to do with it except that I knew they would happily help me defend them. And as for making it right, why? Not like anyone would trust me again anyway so might aswell keep the isk.
Quhegan New Moon Industries	Posted - 2008.08.07 19:28:00 - [28] Originally by: Kris Longknife wow, this is the first time I've thought about investing in an IPO and the first post I read in this section of the forum. It had me going so well that before i was halfway down the pages I had already added this guy to my address books so i could convo him in game to send him my money.... then i finished reading the rest of the posts. Scary how will a nublet like I ever survive From what I can gather from this forum is that the only reason IPOs work here at all is that there are enough honest people doing them that you can spread your investments enough to be able to make a nice profit even if one is a scam. Also alot of them arn't for enough isk for it to be worth your reputation.

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