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Why the NExX store failed

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Telegram Sam The Drones Club 235	Posted - 2012.03.02 21:59:00 - [31] - Quote It failed because we wanted hats. Cowboy hats, tophats, derbies, fedoras, turbans, swashbucklers, fezzes, pillboxes, berets, Admiral Nelsons, steel pickle helmets, Chairman Maos, tinfoils etc.
Doc Fury Science and Trade Institute Caldari State 467	Posted - 2012.03.02 22:03:00 - [32] - Quote Telegram Sam wrote: It failed because we wanted hats. Cowboy hats, tophats, derbies, fedoras, turbans, swashbucklers, fezzes, pillboxes, berets, Admiral Nelsons, steel pickle helmets, Chairman Maos, tinfoils etc. And Jimmy hats. The accumulated filth of all their sex and murder will foam up about their waists and all the ho's and politicians will look up and shout 'Save us!' and I'll look down, and whisper 'no.'
Terminal Insanity Convex Enterprises Unprovoked Aggression 246	Posted - 2012.03.02 22:09:00 - [33] - Quote Not enough flashy/must-have items. Though, there are a few. The monocle. the goggles. and the Quafe shirts are the only ones that are really 'cool'. The rest look nice and all but... they're just nice futuristic clothes... not flashy pimped out coolness like my monocle. There needs to be funny, or quirky items. Those are the things people will go for
Obsidian Dagger Nitrus Nine 25	Posted - 2012.03.02 22:14:00 - [34] - Quote I bought a jacket with my free Aur that I got from CCP because other people did the stupid facebook crap for it. I don't even want the jacket, it's in a container or random station somewhere. Nexx store is dead, until or unless they offer ship paintjobs. I would pay real money for custom paint. I would probably not bother with premade skins though, because everyone would have one of the same N possible skins, so whats the point?
Vera Algaert Republic University Minmatar Republic 64	Posted - 2012.03.02 22:18:00 - [35] - Quote Enquirer wrote: Why the NExX store failed actually it's xXNEXXx Store
Mr Epeen It's All About Me 752	Posted - 2012.03.02 22:45:00 - [36] - Quote It's not that the NeX store failed. It's that WIS failed. If they'd open the door and make available all the NeX items sitting in the data base, things would be flying off the shelves. Mr Epeen Me too!-á I ate one sour, too!
Solhild Republic Military School Minmatar Republic 628	Posted - 2012.03.02 22:58:00 - [37] - Quote Quite a few old faces crawling out of the woodwork for this thread Basically - what Tippia said tends to be a very well thought out and well articulated version of common sense, just go back to the framework of the game and develop that. Paint jobs etc. are all good but need to be part of core gameplay with isk rather than silly nonsense
Azahni Vah'nos Vah'nos Family 213	Posted - 2012.03.03 00:42:00 - [38] - Quote Vertisce Soritenshi wrote: The NeX store failed? Pretty sure that if CCP made any money at all from it then it succeeded. Pretty sure CCP made money from it. Pretty sure CCP is still making money from it. Pretty sure NeX store is successful. Who cares how they do it. AUR may be an extra step that isn't needed in EvE but it isn't killing anybody. I promise you...you will wake up tomorrow but for those of you that don't...it wasn't AUR that killed you. I have a feeling that AUR is more specifically for DUST than EvE. Either way...not cancer. One day I'm sure you'll become wiser to the ways of business and you would see that things like the NeX are a negative to the long term future of EVE. Not a cancer you say, have a chat to the veteran players of LOTRO or wait and see what is going to occur in WoW as they lose more subsribers, you will see additional things in their cash shop that will start affecting gameplay, not just yet another $25 mount. Also of note is Blizzard cutting 600 jobs due to their bottom line taking a hit from having less subscribers, they will try to maintain the same return for shareholders with jobs being the obvious first choice and then additional revenues from thier cash shop being the next obvious one. As this occurs you will see an accelerated rate of people moving from the game which will mean Blizzard trying to monetize WoW more any way they can. In other words Blizzard is reliant on the revenue they were making prior to their loss of subscribers. The reality of it being cancerous in EVE is that CCP will start to rely on any additional revenue made and will then try to maintain it through adding things they know players will buy eventually, especially items that give any sort of advantage. Wont happen you say, sorry but that's not how businesses work and the rationale of senior management and investors. The one thing the NeX store does well and that's lessen potential gameplay in EVE. Give players more things to do, not one off meaningless shinies. Nex (Cash Shop)-á/ Aurum - removing sand from the sandbox since Incarna. Currently the only use for aurum is to buy virtual items in the in-game store, but Cockerill expects to expand its uses in the future.
Telegram Sam The Drones Club 235	Posted - 2012.03.03 01:56:00 - [39] - Quote Doc Fury wrote: And Jimmy hats. Exactly. You see, I'm wearing Precision Boots and some stylish pants right now. (Actually I couldn't get the pants to go on). But nobody can see them. But if I had a sombrero....
Valentyn3 Deep Core Mining Inc. 68	Posted - 2012.03.03 02:06:00 - [40] - Quote Vertisce Soritenshi wrote: The NeX store failed? Pretty sure that if CCP made any money at all from it then it succeeded. Pretty sure CCP made money from it. Pretty sure CCP is still making money from it. Pretty sure NeX store is successful. Who cares how they do it. AUR may be an extra step that isn't needed in EvE but it isn't killing anybody. I promise you...you will wake up tomorrow but for those of you that don't...it wasn't AUR that killed you. I have a feeling that AUR is more specifically for DUST than EvE. Either way...not cancer. For it to be "successful" they have to at least make more money than they spent on the work to code the store and model/texture everything inside of it along with any advertisements specifically for the thing. EVE why u no obey Newtonian Physics? Sure wish I could fit med artillery on my frigate to. http://i.imgur.com/PUZou.jpg
Ayuren Aakiwa Wyvern Operations 14	Posted - 2012.03.03 03:23:00 - [41] - Quote Am I the only one that really doesn't want to see a bunch of bright pink space ships in eve.
Valentyn3 Deep Core Mining Inc. 68	Posted - 2012.03.03 03:29:00 - [42] - Quote Ayuren Aakiwa wrote: Am I the only one that really doesn't want to see a bunch of bright pink space ships in eve. No but being able to put navy style camo and whatnot on ships pretty awesome and it just comes with the territory unfortunately. EVE why u no obey Newtonian Physics? Sure wish I could fit med artillery on my frigate to. http://i.imgur.com/PUZou.jpg
Jaroslav Unwanted Brutor Tribe Minmatar Republic 1356	Posted - 2012.03.03 04:09:00 - [43] - Quote @Tippia pg1. purpose is self-made. If you do not want it to have any, it simply will not have any... Same as anything else in life/death and whatever you believe comes after.
Mara Rinn Cosmic Industrial Complex Cosmic Consortium 992	Posted - 2012.03.03 04:27:00 - [44] - Quote Tippia wrote: 1. It had no clearly defined purpose, and the one purpose it was superficially supposed to have (act as an MT store) was not fulfilled simple because it completely broke the fundamental design principles for such a store. MT stores work wonderfully because you remove pricing from the decision-making processGÇª the NeX does the exact opposite and therefore fails as an MT store. The Noble Exchange is not a MT store. It is a luxury virtual goods store. We've had this discussion numerous times, Tippia, and you still seem to have it stuck in your craw that Gucci aren't selling handbags for $5. Repeat after me: NOBLE EXCHANGE IS NOT A MICROTRANSACTION ITEM STORE, NOBLE EXCHANGE IS A LUXURY VIRTUAL ITEMS STORE The purpose of the NeX (as indicated in the opening announcement sent via EVE-mail to everyone) is to allow the obscenely space-rich to show off their wealth through conspicuous consumption: displaying a monocle that cost the equivalent of $70 of real world money. I contend that the emotional outpouring that has occurred over the Noble Exchange indicates that it has served its purpose very well. Tippia wrote: 2. It just introduced another currency that is completely unnecessary for what it does. It just piles on dead code. AUR was meant to be a more granular PLEX, but that granularity turned out not to be all that necessary. I suspect that AUR will come into play as "more granular PLEX" when we're allowed to use it for contracts. Tippia wrote: 6. CCP failed to do any expectations management whatsoever. They did not explain the purpose of the store. They did not explain the pricing structure of the store. They hinted at new gameplay and new professions, but failed to deliver. They did not test the store or gather any feedback, and instead did the early-alpha-stage testing in the live environment. Can't argue with that, though they did speak to the press about their virtual luxury items, and made a few poorly received attempt to explain the concept of "luxury goods" to players. The players, of course, threw those messages right back in CCP's faces because the player were too fixated on "micro transaction store" and didn't want to hear about luxury virtual goods. You didn't address the NeX spawning items into being without any player created content, and the ubiquitous nature of the NeX: both features that were not previously part of the game. You can do better than this, Tippia.
Mara Rinn Cosmic Industrial Complex Cosmic Consortium 992	Posted - 2012.03.03 04:29:00 - [45] - Quote Ayuren Aakiwa wrote: Am I the only one that really doesn't want to see a bunch of bright pink space ships in eve. This is one of the issues that CCP raised in explanation of why they haven't rushed to get ship skins out sooner: they refer to it as "Time To *****", and their estimate (from memory) was that TTP for a pink Thorax would be measured in nanoseconds.
Doc Fury Science and Trade Institute Caldari State 471	Posted - 2012.03.03 04:31:00 - [46] - Quote Mara Rinn wrote: Repeat after me: NOBLE EXCHANGE IS NOT A MICROTRANSACTION ITEM STORE, NOBLE EXCHANGE IS A LUXURY VIRTUAL ITEMS STORE You can polish a turd and call it a pearl, but it's still a turd. Lnky The accumulated filth of all their sex and murder will foam up about their waists and all the ho's and politicians will look up and shout 'Save us!' and I'll look down, and whisper 'no.'
Tippia Sunshine and Lollipops 5145	Posted - 2012.03.03 05:02:00 - [47] - Quote Mara Rinn wrote: The Noble Exchange is not a MT store. It is a luxury virtual goods store. Potayto potahto. They've called it an MT store themselves and it does everything an MT store does. Just because they fail at pricing things properly to activate the psychology behind a successful MT store doesn't mean it's not an MT store GÇö it just means it's a failed oneGÇª Also, you need to read that part in the context of the NeX/CQ d+¬b+ócle during the summer when they hadn't really explained what the hell they were trying to do yet. At that point, it was quite clearly an MT store (and the only reason it might not be considered one today is because they abandoned it after the outcry). Quote: The purpose of the NeX (as indicated in the opening announcement sent via EVE-mail to everyone) is to allow the obscenely space-rich to show off their wealth through conspicuous consumption GÇªwhich is just another example of its purpose not being communicated properly, since its actual purpose is to be a PLEX sink. The EVE-mail also says something rather different than the dev blogs discussing it, which further piles on the GÇ£not communicated properlyGÇ¥ points. Quote: Can't argue with that, though they did speak to the press about their virtual luxury items, and made a few poorly received attempt to explain the concept of "luxury goods" to players. The players, of course, threw those messages right back in CCP's faces because the player were too fixated on "micro transaction store" and didn't want to hear about luxury virtual goods. GÇªlargely because CCP themselves used the two interchangeably GÇö their virtual-goods drive was a move towards an MT model. There's really no two ways about it. We haven't mentioned Fearless yet, but that's what really blew the lid off the whole thing, and that's where it was made quite clear that no, the NeX was not just about luxury goods. Quote: You didn't address the NeX spawning items into being without any player created content, and the ubiquitous nature of the NeX: both features that were not previously part of the game. Actually, I did GÇö it's all over the place. Point 3: GÇ£it completely fails to integrate into the core gameplayGÇ¥; point 5: GÇ£it threatened to break the industrial cycleGÇ¥; point 6: GÇ£They hinted at new gameplay and new professions, but failed to deliver.GÇ¥ What you're commenting on is just the cliff notes of my 5,000-word NeX/CQ response (it's hard to fit 5,000 words into a 6,000-character post). It may not be as explicit, but it's there. GÇ£If you're not willing to fight for what you have in GëívGëí you don't deserve it, and you will lose it.GÇ¥ Find more rants over at Tippis' Rants.
YuuKnow 147	Posted - 2012.03.03 05:05:00 - [48] - Quote Enquirer wrote: They were dressing up the wrong things. Who cares if i got some new cloths, no one can see them. But just imagine if the NEX store sold PAINT jobs for your ships, instead of cloths for characters that no one could see. In my opinion, I believe it would have been a huge injection of cash for CCP. I know personally I would have had afew ships done. And would be willing to do it with real cash. make it happen. I for one DON'T want to see a bunch of pink and yellow space ships flying around. It will ruin the ambience of the game.
Jaroslav Unwanted Brutor Tribe Minmatar Republic 1356	Posted - 2012.03.03 05:33:00 - [49] - Quote YuuKnow wrote: Enquirer wrote: They were dressing up the wrong things. Who cares if i got some new cloths, no one can see them. But just imagine if the NEX store sold PAINT jobs for your ships, instead of cloths for characters that no one could see. In my opinion, I believe it would have been a huge injection of cash for CCP. I know personally I would have had afew ships done. And would be willing to do it with real cash. make it happen. I for one DON'T want to see a bunch of pink and yellow space ships flying around. It will ruin the ambience of the game. Dont worry it will not happen.. There will be pre-designed skins with pre-designed logos and ofc .. alliance banners along the way somewhere in far far away future Sure you can do it locally, but you will be the only one who see it.. so ..
Dbars Grinding Garoun Investment Bank Gallente Federation 369	Posted - 2012.03.03 05:38:00 - [50] - Quote It failed because they were giving us cloths to make us look like Abercrombie models.
Pr1ncess Alia Perkone Caldari State 140	Posted - 2012.03.03 06:16:00 - [51] - Quote How would this work? -Get rid of aurum. -GTCs as they exist in game are not a whole unit, but a 1/10th or 1/20th or whatever. (One "whole" GTC gets you the same game time) and can be divided, traded and turned in -Everything on the exchange is purchased with GTCs. Want pants? .1 GTC please. Want a paintjob for your vargur? .3 GTC please ????
Doc Fury Science and Trade Institute Caldari State 473	Posted - 2012.03.03 06:17:00 - [52] - Quote Pr1ncess Alia wrote: How would this work? -Get rid of aurum. -GTCs as they exist in game are not a whole unit, but a 1/10th or 1/20th or whatever. (One "whole" GTC gets you the same game time) and can be divided, traded and turned in -Everything on the exchange is purchased with GTCs. Want pants? .1 GTC please. Want a paintjob for your vargur? .3 GTC please ???? ISK The accumulated filth of all their sex and murder will foam up about their waists and all the ho's and politicians will look up and shout 'Save us!' and I'll look down, and whisper 'no.'
Ann133566 Federal Navy Academy Gallente Federation 98	Posted - 2012.03.03 06:54:00 - [53] - Quote I still have the 5500 free AUR that CCP gave us all. I'm not likely to spend it, which says it all really. Don't care for ship logos are fancy decals, vanity will get you killed in this game. Remember what happened to that State Raven? Although if I could strap the corpse of the guy who popped my Typhoon onto the hull of my ship.....
Ayuren Aakiwa Wyvern Operations 14	Posted - 2012.03.03 18:26:00 - [54] - Quote Mara Rinn wrote: Ayuren Aakiwa wrote: Am I the only one that really doesn't want to see a bunch of bright pink space ships in eve. This is one of the issues that CCP raised in explanation of why they haven't rushed to get ship skins out sooner: they refer to it as "Time To *****", and their estimate (from memory) was that TTP for a pink Thorax would be measured in nanoseconds. Thank goodness at least they're are aware. It could be very cool if maybe you could customize the ships colors but only within a certain variety that still fits in with the racial theme's of that ship. Corp logo's though, seems like lot's of work on ccp's part for something that you really won't even see outside of the station.
Seleia O'Sinnor Drop of Honey 179	Posted - 2012.03.03 20:23:00 - [55] - Quote I'd pay 12500 AURUM for a helly kitty paint shop on my mean looking Thanatos lol! Eve community: An angry mob of bright people hunting witches, more torches, more hay forks, growing and growing.
ACESsiggy VC Academy 21	Posted - 2012.03.03 20:34:00 - [56] - Quote yea, the cloths are pretty lame .. all black and grey. Now if they took some of the **** from the acutal EVE Store for clothing and injected it into the game for the characters > kick ass. Qaufe tshirt is the only descent thing. Ship skins sound awesome GÇ£The open-minded see the truth in different things: the narrow-minded see only the differences.GÇ¥
Trini Soren The Actinic Agency 0	Posted - 2012.03.03 20:53:00 - [57] - Quote ACESsiggy wrote: yea, the cloths are pretty lame .. all black and grey. Not quite...all. The stuff is in the DB. Just needs to be released some time. I'd pony up some aurum for a little more color, to be honest. Some players, myself included, rarely leave the station. I can only go over profit margin reports and build stats in BPs so many times before I'm ready to scream. I don't mind saying that playing dress up fritters away some time for me while waiting for the latest ship to come out of the manufacturing facility. So unlock the items I see in the marketplace that are currently unavailable. I will buy them. Might even put a nice paint job on my JF if the price is right.
TriadSte 3rd Division 48	Posted - 2012.03.03 21:05:00 - [58] - Quote I think Nex right now is indeed fail, but I do think its a perfect platform for such things as +6 and +7 learning implants. I think custom paint jobs on ships wont really work because there will only be a certain set that you can have and when everyone has those it no longer has the appeal. Unless you can truly make a custom paint job which I doubt.
JitaPriceChecker2 State War Academy Caldari State 24	Posted - 2012.03.03 21:39:00 - [59] - Quote Pr1ncess Alia wrote: How would this work? -Get rid of aurum. -GTCs as they exist in game are not a whole unit, but a 1/10th or 1/20th or whatever. (One "whole" GTC gets you the same game time) and can be divided, traded and turned in -Everything on the exchange is purchased with GTCs. Want pants? .1 GTC please. Want a paintjob for your vargur? .3 GTC please ???? How about content for players in a subscription based MMO such as cloth production and design ???
Jaroslav Unwanted Brutor Tribe Minmatar Republic 1356	Posted - 2012.03.03 21:44:00 - [60] - Quote JitaPriceChecker2 wrote: Pr1ncess Alia wrote: How would this work? -Get rid of aurum. -GTCs as they exist in game are not a whole unit, but a 1/10th or 1/20th or whatever. (One "whole" GTC gets you the same game time) and can be divided, traded and turned in -Everything on the exchange is purchased with GTCs. Want pants? .1 GTC please. Want a paintjob for your vargur? .3 GTC please ???? How about content for players in a subscription based MMO such as cloth production and design ??? Manufacturer** 1-9 slots .. manufacturing tempest 10-19 slots .. manufacturing vargurs 20-29 slots .. manufacturing pants 30-39 slots manufacturing shirts.

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